Does your website get traffic? You know, people coming to your website, to check out your product/services, read a blog or whatever reason? How much traffic do you get – 50, 100, 1,000 visits per month? What type of traffic is it – direct, social, referral, paid, organic? Where does that traffic come from – specific social media channel, a… View Post
Pffffttttt… seriously people. That never happened! And never will. To Big Box / corporate businesses, YOU are just a number! They really don’t care about building a relationship. They don’t don’t send you a thank you note to appreciate you for telling your friend Jane about that cute top you wore, that great movie you watched, that tasty box of… View Post
Search engine optimization (SEO) is all about optimizing your website, but what does that mean? Well, it can be overwhelming to most so don’t let it get you down. I like to break things down in bite-sized pieces. Plus, I’ve gone into detail in various past posts (which you can check out) but simply speaking: SEO Basics you have keyword… View Post
If you are like many business owners, 2020 hasn’t been great for you. It’s so sad to see so many businesses that have been forced to close their doors because the government shut them down, because their clients couldn’t continue to pay for their goods or services or because their industry became less desirable or not “essential” in 2020. Either… View Post
This was originally started to be a new year type thing and got delayed, then thought it would be great for during a pandemic when things are totally different than we planned, but thought, who cares, it doesn’t matter! Is there ever a wrong time? Is there ever a wrong time to create goals and plan for a better business? … View Post
Several years ago it was suggested that you get an SSL certificate which would change your website from http:// to https://. It would have a padlock before your website address in the browser address window stating it was secure. Many thought back then, self included, that if you weren’t selling anything on your website and exchanging information of a customer… View Post
Remember when social media was only about people and less about business? Remember when it was more fun and less drama? Well.. I know I can say a loud ‘YESSSS’ to both of those. I have become to have a more love/hate relationship with social media, mostly Facebook. However, I am trying to make the best of it and truly… View Post
Wow, like the rest of us, being isolated, just personally is a struggle. Did I mention I’m an extrovert who works from home – right? It’s already tough. But now for so many, there are changes. Changes like kids at home, kids having to be home schooled, college students “kicked out” of dorms, gyms closed, restaurants closed, grocery store shelves… View Post
How can small business compete with big box companies? It really is quite simple. It all comes down to – working together. But first, let’s take a look at how big boxes push the small businesses down or out of the market. Corporate America pushes small biz down and out They are corporate, they are nationally known companies, they provide… View Post
Goals aren’t just for the end of the year, or the beginning but small businesses need to be working on our business (not just in it) on a regular basis. (Remember the saying about “the cobbler’s children have no shoes”? Google it but it’s basically saying not to forget about putting your skills and efforts to work, on your business.)… View Post
