• Home
  • Why a Website?
  • What Is SEO?
    • Social Media
      • Social Audit
  • What is PPC?
  • Tools
    • Referrals
  • Blog
  • Contact
    • About AVB
    • Podcasts & Guest Spots
    • Schedule w/ Me
    • Testimonials
      • Leave a Testimonial

A Visual Business

You are here: Home / blog / Get Your Mobile in Check – Website that Is!

Get Your Mobile in Check – Website that Is!

in blog, search engine optimization on 11/25/15

Is your website mobile responsive? Don't lose your consumers!Just curious, when was the last time you were on your phone? What were you doing and why were you using it? When you go shopping, do you use your smart phone – what do you use it for?

Keeping that in mind.. now consider your target market, your followers or your consumers? Whether YOU are on your smart phone or not, this isn’t about you, but your consumers and whether THEY are using mobile. Stay with me here….

The numbers speak volumes

Mobile use is increasing, plain and simple. Per a Smart Insights article on internet marketing,  adults are spending more and more time online (no news right) but that the amount of time on mobile devices is increasing and as of summer 2015 just took over more of the market share from desktop and laptops. (51% / 42%).  Further, search is also found to be the starting point on mobile devices. 90% of consumers use their smartphones while shopping in stores. 60% of consumers use mobile to assist in their purchasing decisions.  I could go on and on with various statistics and data but that isn’t the point of this post… though it drives it home.

So what’s the point then?

Mobile is here to stay and you need to be sure that what you do online is mobile friendly. Your website needs to be mobile friendly and if it isn’t, remember that stuff up there in that prior paragraph?… you are missing out on a HUGE amount of potential.

Improve your reach to mobile searchers with a mobile responsive design. Your biz will thank you. Click To Tweet

Be mobile ready checklistConsumers shop on mobile devices, be sure your website is mobile friendly

  • Be sure that your website is optimized. Simple
  • Work on your title tags and meta descriptions because you’ll want to have the best version of your website showing up in the mobile search engine
    • Remember, your consumers are researching, comparing products and such while they are actually in a store
    • Desktops show the first 10 organic searches whereas mobile will show less than half of that so it’s even more important for your website to be optimized.
  • Be sure that you review all functionality of your site on mobile to be sure that how it looks and displays is easy for consumers to view.
  • Don’t forget to check every page because sometimes tables and content might run off the page
  • If you have a mobile responsive theme, the navigation should be good to go, but can’t hurt to check through them also.
  • The order of how everything shows up on your page can vary based on what type of website you have. I’ve seen some sites that are built on text boxes and drag and drop. These are the worst for mobile sites so you may have to play around with the mobile side of things to have the most important stuff first.
  • Headers look great on desktops but when they get reduced for mobile, they sometimes have features that cover others, so be sure that your header looks just as good on mobile devices.
  • Hopefully you have your phone number on your website, but make sure that it is clickable so the consumers don’t have to copy and paste or remember what it was to contact you.Mobile responsive website checklist for small business owners

Not a huge checklist but just a few things to consider because I’ve run across too many websites that don’t have mobile friendly websites and the consumers must expand the website just to be able to see the text and then decrease the site in order to click through. Do you realize how annoying this is? Don’t tick off your consumers by making them work to get through your website, it just isn’t beneficial. If it were me, I’d be out, done, gone, see ya!

Bottom line:

Don’t piss off your consumers with tiny print, make your website mobile friendly. Click To Tweet

This shouldn’t be news to you and if it is, PLEASE get your site updated with a mobile responsive website. Should you have any questions about optimizing your mobile friendly website or getting your non-responsive one caught up, please let me know as I would be happy to help you and your business improve.

~Kristen

50 Comments

About Kristen Day

Kristen is a small business owner and thus dedicated to other small business owners by helping them improve their online presence with having a professional and mobile responsive website, then implementing search engine optimization and pay per click advertising all of which are necessary 'evils' in the digital marketing sphere but enables small business owners the opportunity to compete with larger companies. When not in the digital arena, you can find her hanging with her girlfriends, husband, drinking a margarita or shooting competition (not in that order).

Subscribe for Your Free Report!

10 INSANELY Easy SEO Tips YOU Can Do Right Now

« A Blog is Worth a Thousand Words
Protect Your ASSets – Get Legal Assurance »

Comments

  1. Brenda Niemeyer says

    11/25/2015 at 2:25 PM

    Thanks for the website tips! Great things to think about as more users are using mobile devices. Do you have tips on creating meta descriptions? I would love to learn more.

    Reply
    • Kristen Wilson says

      11/25/2015 at 3:07 PM

      Hey there Brenda, thanks and yes, in the blog you read, if you click on the meta link there was one there… or do a search in the search bar, or click on the SEO category and see what other SEO blogs I wrote. Hope that helps.

      Reply
  2. Vickie Maris says

    11/25/2015 at 6:39 PM

    Kristen – Thanks for this post and for these reminders. I definitely need to go check the various pages of my website (not just home page) to make sure things are working on mobile. Vickie

    Reply
    • Kristen Wilson says

      11/27/2015 at 8:12 AM

      You are so welcome Vickie! Glad to remind us all about checking out pages – plugins can usually cause tweaks when they are updated too

      Reply
  3. Elizabeth O. says

    11/25/2015 at 8:14 PM

    A lot of people use tablets and smartphones these days to surf the net, so it would be nice to have your website mobile-friendly, indeed. You made some really good points!

    Reply
    • Kristen Wilson says

      11/27/2015 at 8:13 AM

      Thanks Elizabeth, so true!

      Reply
  4. connie creatively renewed says

    11/27/2015 at 2:26 PM

    There is nothing worse than a great blog that is not optimized. I frequently check mine.

    Reply
    • Kristen Wilson says

      11/28/2015 at 9:25 AM

      I’m so glad you do Connie as it’s not just helpful to the consumer to read but the search engines so your consumers can find you!

      Reply
  5. Jackie Harder says

    11/27/2015 at 2:58 PM

    Absolutely! When I was building websites, I never gave my clients the option of a non-responsive site for the reasons you mention. The biggest problem I see with them is that the logo has to necessarily be small in order to fit on a mobile device. Which looks really funky on a desk/laptop. Don’t forget also: Google flags sites as “mobile friendly.” If your site doesn’t have that notation, expect to be bypassed for companies that do.

    Reply
  6. webly says

    11/27/2015 at 7:33 PM

    Great tip. It’s a good thing I went mobile a long time ago.

    Reply
  7. Kate K (My Mommy Brain) says

    11/30/2015 at 8:48 PM

    Very smart! So many people use phones and tablets to surf the web you have to make sure your site is view-able by these smaller devices!

    Reply
    • Kristen Wilson says

      11/30/2015 at 9:25 PM

      So true Kate and we surely need to have mobile responsive sites or we will miss out!

      Reply
  8. Linda Carmical says

    12/01/2015 at 10:46 AM

    Great set of info you have here. I’ll be checking my pages to see how they look/act. I don’t know why it never occurred to me to go past the home page when checking my blog! Not a smart thing!

    Reply
    • Kristen Wilson says

      12/01/2015 at 1:45 PM

      Thanks Linda, glad to help. We should always be checking out sites.. especially if you have WP, the plugins can change the layout or cause glitches… can’t hurt to take a look on regular basis.

      Reply
  9. Alicia says

    12/01/2015 at 9:04 PM

    This is pretty interesting. I have not used my mobile for blogging capability.

    Reply
    • Kristen Wilson says

      12/02/2015 at 9:19 AM

      Wow Alicia, a good majority (recently this year determined) are on their phones, you have to be sure your site is mobile friendly or people will bounce!

      Reply
  10. Kelly Hutchinson says

    12/04/2015 at 7:53 PM

    I am fairly new to blogging, so many of these issues are new to me. For instance, I never thought about having my phone number being likable. Great advice.

    Reply
    • Kristen Wilson says

      12/05/2015 at 3:54 PM

      Welcome to blogging then Kelly! Hopefully you reap the rewards of it

      Reply
  11. victoria says

    12/06/2015 at 4:24 AM

    Absolutely a useful post and a great reminder. I need to check my web page.

    Reply
    • Kristen Wilson says

      12/11/2015 at 7:04 PM

      Thanks Victoria.. yes, check yours out!

      Reply
  12. Molly says

    12/07/2015 at 1:17 AM

    Great advice. My posts from the last year or so have been great, it’s the older posts from when I first began blogging that don’t seem to look great on mobile. Do you advise going back and changing them or just continuing doing better going forward from now on? Thanks for your help!

    Reply
    • Kristen Wilson says

      12/11/2015 at 7:06 PM

      I hear you Molly… I have the same issue and I would say yes, go back and clean them up… add pictures if you need to… make sure they are visually friendly… ONLY if you plan to continue to share them. I am going to. 😉

      Reply
  13. Amy @ItsAMindfulLife says

    12/19/2015 at 6:37 PM

    Very good points. I hadn’t started checking the mobile view of my posts until recently. Glad I check now. Occasionally I will see a picture or other item that doesn’t fit well in the mobile view. Thanks for the info!

    Reply
    • Kristen Wilson says

      12/23/2015 at 9:45 AM

      Yes, so glad you are checking Amy!

      Reply
  14. Beth Niebuhr says

    01/06/2016 at 10:27 AM

    We really can’t afford to ignore mobile users because they are fast becoming the majority. What great tips you offer, Kristen. The easiest way is to be sure your theme is mobile responsive, as you said. Well worth having that because it makes your job of checking so much easier.

    Reply
    • Kristen Wilson says

      01/09/2016 at 5:25 PM

      No we sure can’t Beth – mobile is definitely important. Thank you!

      Reply
  15. Susan Mary Malone says

    01/06/2016 at 11:24 AM

    Great tips, Kristen. I had this happen with my blog–mobile users were saying they had to scroll too much! So, we listened to them and fixed this.
    Thanks for the validation of how important this is!

    Reply
    • Kristen Wilson says

      01/09/2016 at 5:41 PM

      I don’t think that scrolling is a bad thing but being sure it is easy to follow, agreed. Thanks Susan!

      Reply
  16. Joan Potter says

    01/06/2016 at 11:33 AM

    Great article! I am getting into the 21st century with the help of a coach – & had to go back and check my own website on my iPhone to make sure it was legible/user friendly. It was! I will be talking with my coach TODAY about making sure the site is mobile friendly. Also, I love the down-to-earth way you write. Simply stating “Don’t piss off your consumers … ” just makes good sense!

    Reply
    • Kristen Wilson says

      01/09/2016 at 5:39 PM

      I’m glad you are catching up Joan! It is so very important and thank you for the compliment on my writing.. I am me… easy and fun to follow. Thanks!

      Reply
  17. Melanie Banayat says

    01/06/2016 at 1:37 PM

    This is such good information, because before I switched website services I had an old website that wasn’t mobile friendly and I felt like I was missing out on so much exposure. Drove me nuts! I’m happy with my new mobile friendly site.

    Reply
    • Kristen Wilson says

      01/09/2016 at 5:26 PM

      I’m so glad that you switched then Melanie, YAY!

      Reply
  18. Kris Vaughan says

    01/06/2016 at 2:32 PM

    I can’t stand when I go to a site on my phone and it’s super tiny. I made sure mine was mobile ready when I built it. Thanks for the list of things to check on.

    Reply
    • Kristen Wilson says

      01/09/2016 at 5:28 PM

      YES! I hate that and when they are tiny… I am OUT! Thanks Kris

      Reply
  19. Roslyn Tanner Evans says

    01/06/2016 at 3:53 PM

    We recently created our first logo & I thought it was too small. Then I looked at it on mobile & it looked just right. Everything we do has to look just right on mobile. Sometimes text gets cut off on edges of a post but on the whole, we are looking good.

    Reply
    • Kristen Wilson says

      01/09/2016 at 5:29 PM

      I am glad that you are growing and moving Roz… so proud.

      Reply
  20. Sabrina Quairoli says

    01/06/2016 at 7:49 PM

    I hear you! I totally agree. Mobile version is the way everything is going. I keep telling clients that have older sites, they need to upgrade but they are just not there yet. Hopefully, soon. Thanks for sharing. I am going to share this with my clients. =)

    Reply
    • Kristen Wilson says

      01/09/2016 at 5:30 PM

      Yes Sabrina and if you check analytics it will tell you HOW many on your website are coming from mobile.. huge!

      Reply
  21. Meghan Monaghan says

    01/07/2016 at 9:49 AM

    You’re always making me think of something I may have missed! (Is that good or bad??? lol) I ran a Facebook ad about a month or so ago, and the FB data showed that ALL (every single one) of the viewers was via mobile!!! AND, mostly Android, not iOS. Admittedly, I was a little surprised. Thankfully our site is mobile responsive, but even recently I noticed that the social share buttons weren’t exactly as I wanted, so it’s definitely good to check.

    Reply
    • Kristen Wilson says

      01/09/2016 at 5:31 PM

      Making you think Meggie is ALWAYS good! Check your analytics and it will give you more info about devices! 🙂

      Reply
  22. Beverley Golden says

    01/07/2016 at 3:34 PM

    It still surprises me how many people are doing their lives on mobile, being that personally, all I do is either send messages or talk to people. I find the screens much too small to do business on my IPhone. I understand it is very important to have your site mobile friendly and when we designed my latest site, this was top of mind. I check it from time to time and yet, I can’t imagine anyone reading a blog post on a phone, which is mostly what I am focusing on there. Thanks for the reminder to check my site more often, Kristen, and how important it is to keep it mobile friendly for the millions of people who do their lives that way!

    Reply
    • Kristen Wilson says

      01/09/2016 at 5:34 PM

      I’m with you. I prefer to look at my computer not on mobile, not a fan of doing everything on my phone. Thanks Bev.

      Reply
  23. Trish says

    01/07/2016 at 5:47 PM

    Great advice Kristen! Responsive website design is best for all websites where ranking is an important issue.

    Reply
    • Kristen Wilson says

      01/09/2016 at 5:34 PM

      So true Trish and thank you!

      Reply
  24. Patricia Weber says

    01/08/2016 at 8:58 AM

    This is great stuff. I’ve worked on this with my webmaster. It takes time and tweaking and I am grateful she’s go it right. And she used some Google Webmaster tool to test that it is mobile friendly and responsive.

    Reply
    • Kristen Wilson says

      01/09/2016 at 5:36 PM

      That is great Patricia and GWT is very helpful in getting more information about your website also. Thank you

      Reply
  25. Stacey Werner says

    01/09/2016 at 10:25 PM

    Last year I switched my WordPress theme to a responsive one. My mobile bounce rate has improved drastically. Definitely recommend!

    Reply
    • Kristen Wilson says

      01/11/2016 at 2:25 PM

      That’s awesome Stacey. Be sure to check out my blog on bounce rate.. it isn’t all that bad. 😉

      Reply
  26. Teresa Salhi says

    01/10/2016 at 5:18 PM

    I have been reviewing my site for mobile friendliness too. But now sure about the clickable phone number. Not sure how to do that but maybe it happens when optimized. Going to to check that now. Thanks!

    Reply
    • Kristen Wilson says

      01/11/2016 at 2:26 PM

      That would be in the header or site design Teresa!

      Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Search My Site

AVB Blog Categories

4 FREE SEO TIPS YOU CAN DO

Get 4 Easy Peasy SEO Tips you can do right now!

Managed Hosting for your WordPress Website

Siteground Hosting

Back Up your Business Data

Back Blaze backups

Join My Mailing List!

Get updates on SEO, PPC, website readability and small business in our monthly email! (double opt in so look for the email)

Don't forget to look for the confirmation email to double opt in for my email list.

Buy SEO Title & Meta Description eBook

Learn how to optimize your SEO Title & Meta Description

Known for SEO

Top Seo Agency in League City

Known for PPC Advertising

Top Pay-Per-Click (PPC) Agency in League City

Follow AVB!

A Visual Business on FacebookFollow Kristen on TwitterFollow AVB on Pinterest
Connect with Kristen on Linked In Follow AVB on Instagram

Learn About My Other Business

WTF Kristen

Managed Hosting for your WordPress Website

Create Images Quickly & Easily w/ Get Stencil

Get Stencil

Stock Photo Subscription Service

Depositphotos

Learn About My Other Business

Copyright © 2023 · A Visual Business