When you download pictures from your camera, do you organize them or rename them? Too many people save them in their Pictures folder and leave them as 1234_IMG.jpg, sadly. Are you one of them? What about when you save images from your most favorite images site like Deposit Photos, Unsplash or the like? How do you save them? Do you rename them all? Likely not, and in this instance, I don’t either.. more on that.
So what’s the point Kristen
The point that I am trying to make is that naming your pictures do several things, regardless of where or when you decide to name them:
- Naming them allows you to organize them in a manner which makes it easier to find the next time, by name versus number and date
- When you look in your Media Library on your WordPress site or similar, it will be easier to determine which picture goes with which post/page, because you have described the purpose
- When you sort your pictures into folders you’ll know where you got them (good for creative licenses) and it’ll make it easier for you to find them when time to create images.
Greater purpose of naming & tagging pictures – Alt tags
After naming your pictures, hopefully you are using keyword rich descriptions about the pictures but even better, you should be using alternative text (alt tags) when putting them on your website. Alt tags help the search engines and those who use TTY devices to know what the picture is about. If you have been following me for long, you’d recall that search engines can’t read pictures so it uses the title or the alt tag to determine what the picture is about… and hey, what better way to provide descriptions to search engines than to use your keywords. SCORE!
Tips on how I organize my pictures
These might help with a few tips on how best to organize and manipulate your images by seeing how I deal with
- When downloading images from my camera, I either save them by describing the picture or put them in a specific named file for images to use for graphics
- When downloading images from my picture sites or free downloads from places like Unsplash, I save them in a specific folder showing where I downloaded them from along with any creative licenses associated with that site.
- When using the images, dolling them up, adding my url, I then save them with a descriptive title that is associated with the blog or page I am uploading them on.
- After naming them and as I am loading them on my website, I add an alt tag that is appropriate to the image and the blog using my keywords for that blog – huge value for seo
- Remember, natural is better than spammy keyword stuffing any day.
- This is great because if you pin your images on Pinterest, the description is already set up for you there too. Score.
Naming your pictures helps you organize them and keep them straight and being sure you add your alternative tags provides value to those who can’t read/see and to search engines which provide extra value to you and your website.
Hopefully this has been slightly helpful but if you have any questions about alt tags and SEO for your website or blog, contact me and we can dive a little deeper.