It’s too often that I come across great content in blogs or on websites but when considering sharing on Pinterest, other image sharing site or social media see that they haven’t fully taken advantage of their images on their blog.
When you create a blog you obviously want to have awesome visuals to complement the story of the blog and further the instruction that you are using in your blog. However, too often people put powerful images on their blogs and don’t put any text on their blog or even their URL.
Why put text or your URL on your image
The main reason why adding your text or url/domain name would be important is if and when the blog or the image goes viral, it is linked back to the website, your website. Imagine that your blog with image doesn’t go viral but gets passed around, it is still easily accessible or at least recognizable back to you. Because, that shared interest is passed onto other social media image sites and comes back to your website because people see the URL that the image and the text is associated with.Add text to your blog to tell the story & brand your business by adding your url to your blog images. Click To Tweet
What is the benefit of the text
The text on the image is to tell how the image relates in that blog, what it’s purpose is. For example, you may use a fabulous image in the featured image and add the title of the blog as well as your url; should the image separate from the blog (like in Google images), then the name of your blog will always be there as well as your url. Further, you know folks are visual and use images to help them tell the story. Heck, I used 1-3 images and sometimes pin them on Pinterest under different boards because they may benefit various boards for various reasons but they all tell the total story.
Placing text or your url on your images isn’t mandatory, of course, nor does it provide much SEO value; however much of SEO relates to the customer experience and if you are providing further explanation to the consumer, it could ultimately affect the SEO. What I mean is, if it is more valuable to the consumer, they may read more of your blog or more of your blogs because they see the value you are providing, whether they are seeing it via your words or how you tell the story through your images.
Remember, folks are visual and they use images to help them explain the story. So, looking at the picture probably helps the consumer tell your story much quicker than reading your text or skimming it. Keep in mind, the consumer isn’t reading the whole thing. Seriously… don’t kid yourself, they aren’t!
Bonus tip – Make sure that when you are saving your images on your computer, name it to explain what the image is, then prior to uploading your image optimize it and then when you upload it to your blog/website be sure to add your alt text to it. You will find more information about that in my other blogs within the links in this paragraph.
Bottom line –Your blog images can work for you in Pinterest, Google images and others - add text & your url. Click To Tweet
This is such a simple thing that you can do. Don’t just taking an image and slap it into your blog. Take the extra time to make it work for you. It really isn’t too hard. Drop (upload) your image in PicMonkey or Canva, add a frame (if you want) and then add text saying what the image represents in the blog, add your url then download the image to your computer. BOOM! Don’t forget to optimize your images so that they’re not too big and waste so much space in your bandwidth and slow down your website and upload.
Should you have any questions about putting your title/text or URL on your image or optimizing your images for your website please let me know I would be happy to help. Don’t forget that I can help you with optimizing your website to get more visibility within the search engines. Contact me with any questions.