There are varies types of social media and with any type of technology, things change. However, if you follow some of these basic social media tips, your inner social media will come out! And when you are running a business, we need whatever ninja mojo we can get so feel free to check these tips out, use em and share them with your friends.
Let your inner self come out
First things first, when you have your social profiles done, you will want to be sure to share who you are and what your business offers. Now, this can be a product or service, but regardless, be sure to use the buzz words, those are your keywords, explaining your business that others will know. You do this within your About sections of each of your social profiles so – fill them out!
While you are completing your social media profiles, be sure to personalize them with a cover or profile picture, backgrounds or whatever those social media channels allow. There are tools to help you get your creative side out with just a little techie requirements, seriously!
Consistency is Key
Surely you will be posting to those social profiles that you spent the time to create and update, otherwise, you just wasted your time, and that’s money. Whatever social profiles you are using, be sure to post the adequate amount of times, for that social media, and then engage with those who engage with you.
Remember that you need to be where your target market and customers are… but also where your competitors are so when you get on board, give it the time and effort you need or time is wasted.
Remember that it’s not about you even though it is your business social media page, but the point is to provide value to your consumers about whatever it is that is important to them. So, that means you will have to listen to figure that out too! Always be listening to your consumers and/or your target market to find what pains them so you can help them with the solutions.
Sure, you can promote your business, but be sure it’s not all about you. And, as with most things, you might have to spend a little money to get that engagement you want and need with your business profiles.
Rinse and repeat
Now if it were super easy, everyone would do it… oh wait, they are… but not all of them are doing it right.. so be sure you are. Things change, they always will so continue to learn about your social media channel, how best to run it and listen to your target market/followers.
Should you need some help creating your Facebook page, need help with what to complete, when to post, where to get content, how to create images, what kind of stuff to post, how to run ads on Facebook and so much more, I have created an 8 week, step-by-step, DIY video series that does all that and a bag of chips for under $50… you can’t go wrong. Take a look around, check it out, jump on it and get your Facebook on. The cool thing is that most of the videos aid in instruction on the other social profiles… but learn to kill it on one before working on another and Facebook is a great one to start with.
Contact me with any questions or concerns you may have, happy to help with your social media needs. Or heck, if you need help with your website, search engine optimization, blogging, email marketing or most things marketing, let me know.