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You are here: Home / blog / Get Your Social Media Ninja On

Get Your Social Media Ninja On

07/06/2016 By Kristen Day 35 Comments

Kick it up and get your social media ninja onThere are varies types of social media and with any type of technology, things change.  However, if you follow some of these basic social media tips, your inner social media will come out! And when you are running a business, we need whatever ninja mojo we can get so feel free to check these tips out, use em and share them with your friends.

Let your inner self come out

First things first, when you have your social profiles done, you will want to be sure to share who you are and what your business offers. Now, this can be a product or service, but regardless, be sure to use the buzz words, those are your keywords, explaining your business that others will know.  You do this within your About sections of each of your social profiles so – fill them out!

While you are completing your social media profiles, be sure to personalize them with a cover or profile picture, backgrounds or whatever those social media channels allow. There are tools to help you get your creative side out with just a little techie requirements, seriously!

Consistency is Key

Surely you will be posting to those social profiles that you spent the time to create and update, otherwise, you just wasted your time, and that’s money.  Whatever social profiles you are using, be sure to post the adequate amount of times, for that social media, and then engage with those who engage with you.

Remember that you need to be where your target market and customers are… but also where your competitors are so when you get on board, give it the time and effort you need or time is wasted.

Provide value

Remember that it’s not about you even though it is your business social media page, but the point is to provide value to your consumers about whatever it is that is important to them.  So, that means you will have to listen to figure that out too! Always be listening to your consumers and/or your target market to find what pains them so you can help them with the solutions.

Sure, you can promote your business, but be sure it’s not all about you.  And, as with most things, you might have to spend a little money to get that engagement you want and need with your business profiles.

Be sure you are providing value to your customers to keep them coming back #facebook

Click to tweet

Rinse and repeat

Now if it were super easy, everyone would do it… oh wait, they are… but not all of them are doing it right.. so be sure you are. Things change, they always will so continue to learn about your social media channel, how best to run it and listen to your target market/followers.

Need help?

Should you need some help creating your Facebook page, need help with what to Learn how to Boom your biz on Facebook with this DIY video seriescomplete, when to post, where to get content, how to create images, what kind of stuff to post, how to run ads on Facebook and so much more, I have created an 8 week, step-by-step, DIY video series that does all that and a bag of chips for under $50… you can’t go wrong. Take a look around, check it out, jump on it and get your Facebook on. The cool thing is that most of the videos aid in instruction on the other social profiles… but learn to kill it on one before working on another and Facebook is a great one to start with.

Contact me with any questions or concerns you may have, happy to help with your social media needs. Or heck, if you need help with your website, search engine optimization, blogging, email marketing or most things marketing, let me know.

~Kristen

Kristen Day on FacebookKristen Day on GoogleKristen Day on LinkedinKristen Day on Twitter
Kristen Day
Kristen Day
CEO/Founder of A Visual Business
Kristen is a small business owner and thus dedicated to other small business owners by helping them improve their online presence with search engine optimization, social media marketing, email marketing and pay per click advertising all of which are necessary 'evils' in the digital marketing sphere but enables small business owners the opportunity to compete with larger companies. When not in the digital arena, you can find her riding her Honda VTX1300 or drinking a margarita.

Filed Under: blog, small business owners, social media marketing Tagged With: facebook, social media, social media marketing, social media tips

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Comments

  1. Patty Loehn says

    07/06/2016 at 10:52 AM

    Kristen, well said. I love the break down and simplicity of your post. So many times when we talk or read about being a social media rockstar and about value or consistency the information ends up confusing us more. Thank you for a great blog post! 🙂

    Reply
    • Kristen Wilson says

      07/07/2016 at 3:44 PM

      Thank you Patty… I am glad that it was simple for you

      Reply
  2. Tamuria says

    07/06/2016 at 5:29 PM

    Great reminders on how to make social media work for you business. I agree it’s really important to offer value and to be consistent.

    Reply
    • Kristen Wilson says

      07/07/2016 at 3:45 PM

      Thank you Tami! It IS important

      Reply
  3. Karen Grosz says

    07/06/2016 at 8:56 PM

    I am slowly getting better at my social media strategy. I know my target market is on facebook and pinterest so I focus my time there, but still getting used to how often and what to pin. I also agree that value is huge. Still working to figure out what is of value to my clients, women over 40 who want to live a healthy life. Thanks for the info to get me thinking.

    Reply
    • Kristen Wilson says

      07/07/2016 at 3:47 PM

      YAY Karen, so glad to hear that. I pin all of my blogs but maybe spend a little time each day or week. I think you are on track!

      Reply
  4. Sabrina quairoli says

    07/06/2016 at 9:17 PM

    Great tips on making your social media page a success. I agree that uniformity is important between social media sites. It helps visitors start to recognize you by your brand. I also recommend revisiting these pages once a year to freshen up the images.

    Reply
    • Kristen Wilson says

      07/07/2016 at 3:47 PM

      Hopefully folks are on their page more than once a year… but I know what you mean Sabrina! Agreed. lol

      Reply
  5. Liz Benoit Cozby says

    07/06/2016 at 10:59 PM

    I love the way you always make me realize I still have stuff to do! Thanks! And thank you for making it look easy!

    Reply
    • Kristen Wilson says

      07/07/2016 at 3:51 PM

      I don’t know if I should feel bad or say thank you? lmao Glad I make it look easy at least! lol

      Reply
  6. Candess says

    07/07/2016 at 9:23 AM

    One of the issues I have come up against is when I have a spurt of energy I sign up for everything and then get overwhelmed. I have learned to stop it, but the reminder to be consistent was really helpful!

    Reply
    • Kristen Wilson says

      07/07/2016 at 3:52 PM

      OH Candess, you are not alone.. we soooo want to do it all… but it seems as if you are learning more and more about that! lol

      Reply
  7. Roslyn Tanner Evans says

    07/07/2016 at 10:38 AM

    Always love reading your advice even if it seems basic. I ask myself, am I doing this, and this way & when I can say yes, I give myself a treat. Consistency & rinse & repeat once you discover what works. OI got it down on some platforms, not all.

    Reply
    • Kristen Wilson says

      07/07/2016 at 3:52 PM

      I’m TRYING to make it basic… bite sized pieces.. Roz so folks can follow it.. so glad to hear that is working. I’m glad you still follow some checks and balances on it though too….and treat yourself! YAY!

      Reply
  8. Alene Geed says

    07/07/2016 at 12:52 PM

    Social Ninja.. Love that graphic. I agree about the consistency. It’s relatively easy to set up all the social media, but then what? If we leave out our own personality or heaven forbid forget to post altogether, then all that time was wasted.
    That being said, I find it is easier for me if I concentrate on one or two platforms while being relaxed about the rest.

    Reply
    • Kristen Wilson says

      07/07/2016 at 3:53 PM

      YES Alene.. no need to be on them all. Go where you know and where you can STAY! Glad you are getting out there and thanks for stopping by. Glad you loved the graphic.. my lil Ninja! lol

      Reply
  9. MuttButs (@MuttButs) says

    07/07/2016 at 12:57 PM

    Great Social Media Tips!! I did my social profiles so long ago that I know I need to go back and check them to make sure that they are current.

    Reply
    • Kristen Wilson says

      07/07/2016 at 3:54 PM

      Super idea Tricia.. you really do need to revisit your profiles every once in awhile to be sure to add new services/products as well as remove old stuff and etc. Thank you!

      Reply
  10. Jennifer Quisenberry says

    07/07/2016 at 2:42 PM

    Preach! It gets old seeing people promote their business exclusively on Facebook. And I can’t imagine that they are getting any value from that either. There’s got to be a balance. I don’t mind promotional pieces from companies that give me a lot in return. I see that as a fair exchange. I feel a great deal more good will toward a company when they provide interesting, non-promotional content as well.

    Reply
    • Kristen Wilson says

      07/07/2016 at 3:55 PM

      Yep.. salesy in your face stuff is a thing of the past… it’s not about us and when businesses get it.. they will be better received, for sure! Thanks Jennifer!

      Reply
  11. Beverley Golden says

    07/07/2016 at 6:15 PM

    Consistency is so key not only in social media, but in life! This is a great post and reminds me that each platform is unique and we need to create the appropriate posts and schedule with a frequency where the posts will be seen. Yes, a profile picture is so important and I see how many people lack the consistency in how they appear on their social media profiles. Thanks for the tips! Always valuable…and you are always willing to help without being asked.

    Reply
    • Kristen Wilson says

      07/08/2016 at 4:00 PM

      Yes that is so true Beverley, we need to be consistent in everything we do.

      Reply
  12. Carol Rundle says

    07/07/2016 at 7:04 PM

    Many times I find myself in teacher mode (I can’t help it), so it’s good to remember to let my personality shine through (God help you all!). I walk a fine line between brusque and zany, Do I really want people to know this about me? Well, you asked for it! 😉

    Reply
    • Kristen Wilson says

      07/08/2016 at 4:01 PM

      Umm, seriously Carol, you are asking ME.. of all people? Yes girl.. let it shine!

      Reply
  13. Robin says

    07/07/2016 at 8:51 PM

    What a great article! Lots of nuggets I need to work on!

    Reply
    • Kristen Wilson says

      07/08/2016 at 4:02 PM

      Yes Robin and thank you. Let me know if you need any help.

      Reply
  14. Joan M Harrington says

    07/08/2016 at 10:28 PM

    Great share Kristen! Love it social media ninja! Definately do all of the above daily and consistently 🙂 Awesome tips! Thanks for sharing your value!

    Reply
    • Kristen Wilson says

      07/10/2016 at 7:59 AM

      Yea, so glad to hear Joan! Keep it up.

      Reply
  15. Joan Potter says

    07/11/2016 at 10:33 PM

    Kristen – another great post. I have purchased your Facebook video tutorials, but haven’t had time to get to them yet. Should be able to by the 14th. Am looking forward to them – your site has become my “go-to”” place to learn about social media.

    Reply
    • Kristen Wilson says

      07/12/2016 at 9:50 AM

      Thanks Joan and I noticed that.. both.. that you got it but hadn’t watched… hope you can make the time. Thank you for sharing I am your go to. Thanks!

      Reply
  16. Kimberly says

    07/12/2016 at 11:05 PM

    I am working so hard to offer value and be consistent! I struggle with being able to create my blog post on time. I have been publishing it Tuesday afternoons, but today didn’t happen, so it will be Wed morning. I guess that is a consistency fail? How can people be so creative on a regular schedule?? #workingonit

    Reply
    • Kristen Wilson says

      07/13/2016 at 9:00 AM

      I hear you Kim and it’s just something you have to commit to. I do the same thing, put it on my calendar for Monday, and some days it still ends up being Wednesday I am finishing up. Hang in there and keep working on it!

      Reply
  17. Joyce Hansen says

    07/23/2016 at 11:58 AM

    I especially liked your point about the About Page, Kristen. When we first put our website up, we write it and forget about it. Thinking that we’ve said everything that needs to be said. It’s good to go back from time to time to update it. Especially, see if your SEO words are relevant or need to be updated, if you’ve added new services/products, or there are new things about yourself that you should be letting your readers know about.

    Reply
    • Kristen Wilson says

      07/23/2016 at 4:06 PM

      Absolutely Joyce, you are right on… we need to be sure that we are updating our site with relevant info.

      Reply

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The following month was our biggest month with the most aggressive goals and we spent $10,000 in Nov and $8,000 in Dec and still maintained at least a 3.3 return and up to 4.5 and never lost steam. Kristen kept me appraised of our spend and results and kept working on the ads throughout the month, working with me on our holiday promos and discussing the results of the ads and all traffic. I was relieved to know that I could focus on the other marketing efforts and responsibilities while Kristen took care of the ads and did so much better.

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I brought on Kristen and A Visual Business to handle a PPC project for one of Atomic Revenue revenue's corporate real estate clients. The client had previously been working with a digital agency that was mishandling their account. I brought in Kristen as the new PPC Manager and Strategist on the account and the results have been outstanding. The quality of inbound PPC leads has raised exponentially and the conversion rate on those leads is close to 40% - keep in mind this commercial real estate is in the millions of dollars for sales. We've gotten a very positive ROI working with Kristen and will continue working with her as long as possible! I can't wait to plug her into more projects.

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Thank goodness for "A Visual Business"!

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I would highly recommend working with Kristen if you need help with any SEO work, she's great.

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I took a class with Kristen on Social Media and while I knew a bit about how Facebook works but after the class and some additional question and answers, I began to understand better how it works. I just wish other people and business owners understood the filters in Facebook and the value of the comment and share versus the like. I would highly recommend Kristen’s classes, using her services or having her help you with a consultation as it would be valuable to you and your business.

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Kristen Wilson of A Visual Business knows about search engine optimization and social media marketing. Just a few tweaks here and there to my website and I have seen a difference in the stats. I really like how she also takes the time to not only explain what she will do, but breaks it down into laymen terms so I understand just how it will benefit my business. She's been a real treasure to work with!

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I have been impressed with Kristen's knowledge since the first time I met her. She knows her stuff when it comes to SEO, and she will help you maximize your efforts. Having a website isn't enough. We must know how to best attract the RIGHT people. Since applying her suggestions, my website has been in the top three with search engines. Get seen by using her services.

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Kristen is a marketing machine, period. Results driven and client centric creating a perfect match for my clients and my way of doing business. Her attention to detail and organizational skills are unmatched along with the fact that Kristen is consummate professional.

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I had the pleasure of attending Social Media/Network Marketing training today with Kristen Wilson, the owner of A Visual Business. She has a refreshing approach to a tedious process we all deal with, Internet Marketing. I was immediately able to take her ideas and implement them on my company's Facebook page with instant results. No sooner had I made the updates she taught in class, than responses started pouring in. If an Internet presence is key for your company, if curb side appeal is and element used in your Social Media, if you want to be the one that stands out in your industry, then Kristen has the components you've been looking for. The great thing is that the information is in a digestible format and will give you the edge you need to get your company noticed.

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I had a great call with Kristen this week, her one hour consultation was brilliant! Very informative, gave me everything i needed and more. Highly recommend using this service.
Sonya
www.theburgandyboudoir.com

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All  

I have known Kristen Wilson for several months and have worked with her not only on my site but as a partner with one of my own website development clients. She is knowledgeable, responsive, thorough and very easy to work with. I would highly recommend her for anyone who is looking with help on SEO or PPC for their website.

Jackie harder   
All  

I started working with Kristen about a year ago. I just started researching around on creating a new website for my company and I ran in to her at a local networking group. She helped me create my current web page and boosted it to the top 3 home inspection web sites with in 7 months. She is always by the phone and is happy to help . Thank you Kristen for all your hard work and your honest opinion it really shows in my business everyday.

CHRIS mURPHY   
All  

I can't recommend A Visual Business strongly enough. I have spent thousands of dollars on traditional magazine ads that yielded little to nothing in return. Kristen goes out of her way to ensure that her customers are happy and well taken care of. She always exceeds our expectations.

When I reached out to AVB, Kristin reviewed my website in advance, and at our first meeting, she suggested a lot of improvement before we initiated the contract. Within days of moving forward, our new patient volume increased dramatically. We have been consistently busy ever since.

Dr hamid kantara   
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Kristen is working with me on my Website with Terrific results. She has helped me understand the importance of local content and persuaded me to blog more often. She's also made very constructive insight on layout, design and general website flow. I highly recommend her services.

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